FOUR REASONS
Upside Down
The Four Reasons Upside Down Collection AW21 is a peony-scented drama, where the hair is upside down and the
mind is free to be led by inspiration. The collection has surprising color combinations, plays with contrasts, and boldly takes a leap away from the path well trodden.
We love the real you. 💗
Creator team
Client

Four Reasons
Script & Director

Nana Simelius
Dop

Juhana Simelius
Gaffer

Jussi Vesanto
Light Technician

Atte Heinonen
Music Supervisor

Leo Niemi
BTS-video

Nawras Odda
Stylist

Meri Milash
MUAH

Fatma Bendris
Assistant

Noora Varjo
Set Builder

Nea Mattila
Plants and flowers

Arteflos
Edit

Juhana Simelius
Colorist

Sarrah Wilkman
Model

Venla McNamara
Model

Simeon Saari
Model

Lauri Janika
Model

Maiju Elviira
Model

Emil Granström
Model

Ellen Nummikoski
Model

Aino Häkkinen





